Sell 900 units of cars, mitsubhisi join IIMS 2018

Mitsubishi has sold 900 units of vehicles during the six days of Indonesia International Motor Show (IIMS) 2018.

Head of Communications and CSR Mitsubishi Krama Yudha Sales Indonesia (MMKSI) Intan Vidiasari said the figure was dominated by Mitsubishi's two mainstay products, Pajero Sport and Xpander.

"Domination is still Pajero Sport and Xpander, each 400 thousand units, but sorry, I have not yet held the details," said Intan when met at JiExpo Kemayoran, Central Jakarta, Tuesday (24/4).

As for the data per five days, IIMS recorded sales data reached 799 units. Pajero Sport contributed 383 units, while Pajero Sports Rockford only two units.

MAXIMUM sales figures for five days IIMS reached 368 units. While Triton calculated as many as 30 units, Mirage and Outlander Sport each pack nine units.

Head of Sales and Marketing Group MMKSI Imam Choeur Cahya admitted satisfied with these achievements, especially when viewing Xpander sales figures during IIMS 2018.

Even so, he said it would not be negligent and continue to be wary of the movement of product sales competitors.

"So frankly if we see still quite optimistic, but we should not be careless, the competitors must remain wary," said Imam on the same occasion.

Throughout the 2018 IIMS event, Mitsubishi set a target of selling 2,000 units with 50 percent of them coming from Xpander. That number increased from the target in a similar event a year ago.

"Last year we can achieve the target and the number of 1800 units," said Director of Sales and Marketing MMKSI Irwan Kuncoro

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Tuesday, April 24, 2018

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Sell 900 units of cars, mitsubhisi join IIMS 2018

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